Hard Rock Cafe forces the Hard Lox Cafe festival to change name to Shalom Y'all

According to this article, "for 17 years thousands have gathered every fall in Forsyth Park to be served corned beef and plenty of other Jewish delicacies at the Hard Lox Cafe."  But no longer.  The festival is changing its name to Shalom Y'all because the Hard Rock Cafe sent it a cease and desist letter that the festival's attorney says "Basically what they are saying is by us using  Hard Lox Cafe, even though it's innocent and not for profit, was still infringing on their trademark rights."

Tags: trademark, infringement, Cease & Desist